Handayani, Erna, Herni Justiana Astuti, Akhmad Darmawan, and Bima Cinintya Pratama. 2021. “Emotional Branding Moderation on Marketing Mix Selection of College in the Covid-19 Pandemic Period”. International Journal of Research in Business and Social Science (2147- 4478) 10 (4):375-82. https://doi.org/10.20525/ijrbs.v10i4.1014.