SULTAN, K.; AKRAM, S.; ABDULHALIQ, S.; JAMAL, D.; SALEEM, R. A Strategic Approach to the Consumer Perception of Brand on the Basis of Brand Awareness and Brand Loyalty: A Comparative Analysis of Coke & Pepsi Brands in Erbil KRI. International Journal of Research in Business and Social Science (2147- 4478), [S. l.], v. 8, n. 3, p. 33–44, 2019. DOI: 10.20525/ijrbs.v8i3.259. Disponível em: https://www.ssbfnet.com/ojs/index.php/ijrbs/article/view/259. Acesso em: 21 sep. 2021.