CHEN, X.; LIU, Z. The impact of brand memory of hot mass consumption products on consumer continuous purchase intention. International Journal of Research in Business and Social Science (2147- 4478), [S. l.], v. 11, n. 5, p. 88–110, 2022. DOI: 10.20525/ijrbs.v11i5.1885. Disponível em: https://www.ssbfnet.com/ojs/index.php/ijrbs/article/view/1885. Acesso em: 30 sep. 2023.